DiscoverEscape Your LimitsLIFTS Episode 43 - "LIVE" From Beyond Activ NYC 2024 Part 1
LIFTS Episode 43 - "LIVE" From Beyond Activ NYC 2024 Part 1

LIFTS Episode 43 - "LIVE" From Beyond Activ NYC 2024 Part 1

Update: 2024-09-29
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Welcome to the latest episode of L.I.F.T.S. This episode is part-two of a three-part podcast series recorded live at Beyond Activ, a leadership, investment and business development event in September 2024.

In this episode, hosts Matthew Januszek, Co-Founder of Escape Fitness and Mo Iqbal, Founder & CEO of Sweatworks, talk to four guests from both sides of the fence - the operator and suppliers within the fitness industry:

  • Adam Sedlack, CEO, UFC Gyms
  • Jack Daly, CEO, TRX
  • Jay Worthy, CEO, Myzone
  • Ashley Mills, Co-Founder & Co-CEO, obé Fitness and Mark Mullett, Co-Founder & Co-CEO, obé Fitness

 In this episode, topics discussed include:

  • Impact of low-cost gyms setting new price expectations.
  • Disciplined growth plans important for sustainability.
  • Staying On-Trend with Functional Fitness to Grow Global Brand.
  • Focusing on functional strength in line with growing consumer interest.
  • Leveraging Wearable Data: The Future of Personalization, Insights and Behavior Change in Fitness.
  • The evolution of wearables and increasing role they will play in driving industry growth and health outcomes.
  • Opportunities to utilize wearable data through analytics to provide personalized, actionable insights for members.
  • Body Literacy and Women’s Health.
  • Funding and the economic environment.
  • Strategic Partnerships and Future Growth.

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LIFTS Episode 43 - "LIVE" From Beyond Activ NYC 2024 Part 1

LIFTS Episode 43 - "LIVE" From Beyond Activ NYC 2024 Part 1